In today’s fast-paced digital landscape, businesses are constantly seeking effective strategies to retain customers and foster brand loyalty. At Twin Rams Media, we understand the importance of leveraging powerful tools to achieve these goals, with email marketing standing out as a timeless and potent method for engaging audiences. Its ability to deliver personalized messages directly […]
In a month filled with milestones, Twin Rams Media has yet another reason to celebrate. On December 6, 2024, our founder and CEO, Tengku Jadeeyah Abang, was honored as Business Woman of the Year in the Marketing category at the Forttuna Global Excellence Awards in Dubai—a recognition that sets the tone for an extraordinary close […]
When the Asia Pacific Enterprise Awards (APEA) announced this year’s winners, something extraordinary happened for Twin Rams Media. On December 11, 2024, our founder and CEO, Tengku Jadeeyah Abang, was crowned with the Master Entrepreneur Award in the Professional & Business Services category—a moment that goes far beyond just adding another trophy to our shelf. […]
Social media marketing has evolved in today’s hyper-connected digital ecosystem, from a strategic option to an absolute imperative for businesses seeking to thrive and grow. Digital communication has undergone a radical transformation, rendering traditional marketing approaches increasingly obsolete. Brands that fail to adapt to this new reality risk becoming invisible in an increasingly crowded and […]
Consider a marketing approach that empowers you to connect with your ideal customers precisely when they’re seeking your products or services. Envision a strategy where every dollar invested can be tracked, and the results are practically instantaneous. This is the reality of pay-per-click (PPC) advertising, a cornerstone of contemporary marketing that offers unparalleled precision and […]
With 2024 almost coming to an end, businesses are ready to close a new chapter and start a new one. And looking ahead to 2025 comes with staying informed about the emerging B2C marketing trends for businesses and brands. Whether you’re a small business owner or the CEO of a big corporation, these trends will […]
Brands and businesses that do digital marketing are often faced with the choice between PPC and SEO to drive online growth. While each of them undoubtedly has their own strengths, the real power and advantage comes in combining both strategies for maximum impact. Specifically, marketers and advertisers need both PPC and SEO to succeed online. […]
With the rise of social media, influencer marketing has revolutionized brand-audience engagement, driving brand exposure to new heights. In fact, in 2022, the influencer marketing industry hit $16.4 billion, with more and more brands trying to collaborate with influencers. If you’re a business owner and entrepreneur looking forward to leveraging influencer marketing, you need to […]
Websites, without a doubt, are a must for a lot of businesses who want to move forward in this modern and digital-forward world. However, while having a business website and a digital presence helps businesses flourish, there’s still work to be done. A website’s success hinges on more than just eye-catching visuals or strong content—it […]
In today’s competitive landscape, it’s crucial to make the most of every interaction with your customers. Remarketing offers an incredible opportunity to reach back out to inactive users, loyal customers, and other previous customers who showed interest but didn’t take that final step. While a lot of business owners and marketers focus on getting new […]
Small businesses can benefit from expert copywriters. That’s a fact. However, it’s not a surprise if small business owners and entrepreneurs need more convincing. After all, it’s also a serious investment. So for some, it’s not only a matter of asking if small businesses need copywriters but also asking how they can help businesses grow […]
If you need to boost the visibility of your business among online spaces, you need to rely on proper marketing strategies. Yes, social media and online presences can lift your businesses among the trenches. However, local SEO ensures that you reach the right audience. Audiences that are willing to check out your business and go […]
In today’s fast-paced digital landscape, attention spans are shrinking, and content consumption habits are rapidly evolving. Consumers crave quick, easily digestible information. So how can marketers and business owners make sure they are still relevant and are still connected and engaged with their audiences? The answer is simple: short-form content. Short-form content isn’t just a […]
Is email marketing still effective? Business owners and entrepreneurs who want to take their business to the next level need not worry about this. Email marketing remains a fundamental part of digital marketing. This means businesses and individuals who have not yet unlocked email marketing are probably missing out on a lot of growth opportunities. […]
At Twin Rams Media, we’ve always prided ourselves on pushing the boundaries of what’s possible in digital marketing. Our team of experts has consistently delivered results that exceed client expectations, but even we were astounded by the outcome of our recent collaboration with Entrepreneur.com. This partnership didn’t just meet industry standards – it completely shattered […]
Thinking of starting a business? Or perhaps you’ve already started your business, but now you’re wondering: do you need a business website? A website is an essential part of any business. However, it’s also a serious and costly investment, especially for individual entrepreneurs, small business owners, and other medium-sized businesses. So, do you think you […]
It’s no surprise when small businesses have a hard time breaking into the market. Competing with big brands and other well-established businesses can be challenging. This means small businesses need all the boost they can get to even out the playing field and keep up with major players. This is where graphic design for small […]
Most people don’t immediately think of Pinterest when talking about social media marketing. But did you know that Pinterest is an excellent avenue for brand awareness? Pinterest is a social media platform that allows its users to explore, share, and store visual content that is inspiring, entertaining, and helpful to them. It has over half […]
With the various video-sharing platforms on the rise today and about 100 million Internet users watching an online video daily, video marketing seems like an easy and accessible way for businesses to connect with their audiences. Video content is incredibly effective. In fact, it’s already proven itself to be an engaging and essential tool to […]
Leads are quite important for businesses. A lead refers to a person, a potential client, or a customer, interested in a business and its product or service. This makes leads essential to the growth of a business. This makes lead generation ads significant in a digital marketing strategy. They help capture the interest and information […]
Did you know that 96% of people learn about local businesses online? With the way mobile devices are shaping the new, modern world, it’s no surprise that people are discovering local businesses in online spaces. Now is the perfect time for businesses to capitalize on local SEO and create local SEO content that will make […]
While marketing and advertising are known to be crucial when it comes to growing a business, PR can also be significant. In today’s competitive marketplace, standing out and maintaining a positive image is necessary for success. This is where PR for business comes in. PR management and PR teams are vital to business growth and […]
An online event or a digital event is a great way for businesses to grow and acquire leads. Since it’s held in virtual spaces, geographical constraints are not a problem, and there are more chances for a business or an entrepreneur to reach more audiences. In fact, in a survey by vFairs, 93.2% of organizations […]
As an aspiring writer, you’ve probably already asked yourself: Should I self-publish or traditionally publish? It’s a common question among new writers and definitely an important one. The thing is, there is no straightforward answer to this. You need to carefully assess your work and your determination to publish your book. So, is self-publishing worth […]
Did you know that the number of global email users added up to 4.26 billion in 2022? And did you know that in 2020, over 306 billion emails were sent and received every day globally? The power of email marketing is obvious. However, businesses first need to steer clear of email marketing mistakes that will […]
If your business has a physical location and is part of a specific geographic location, you should be utilizing local SEO. Local SEO can be impactful for any business and is the key to winning the trust of local customers and the community. Local business owners, entrepreneurs, or marketers can grow their businesses using something […]
Children are unlike any other audience, especially when it comes to digital content and marketing in online spaces. They’re curious and unpredictable, and common practices don’t exactly apply to them. It’s important to note, however, that children have a significant impact on the buying habits of their parents and their families. Kids in the United […]
Visual design and graphic design are important factors in growing a business, especially when it comes to digital marketing approaches and campaigns. Without a graphic or visual designer to help, businesses might not have a cohesive visual identity when it comes to marketing materials, visual assets, websites, and more. And while these two roles are […]
Advertising has come a long way since its inception. Nowadays, ads come in various forms, and the act of advertising has become a lot more creative and inventive. So how did advertising start? What were they using before the online ads that most businesses are utilizing today? Take a look at this brief timeline and […]
Have you noticed that pet social media content is beloved by many in digital spaces? According to a 2022 survey, 35% of global cat and dog owners had set up social media accounts for their pets. Running a pet social media account can be a fun way to show their love and affection for their […]
Have you ever wondered how the media and the general public see your brand? Have you ever encountered setbacks and negative conversations regarding your brand online? This is where public relations comes in. Different types of public relations can help businesses and organizations handle their brand image in various situations. The right PR strategy can […]
Are you looking for a way to connect with your audience and bring them all together for one exciting event? Then take advantage of digital events. Digital events can help businesses or organizations grow. And as industries welcome a digital and modern world, it makes a lot of sense to host a digital event. Of […]
Are you an aspiring author looking forward to publishing your book one day? Then you should know that, apart from a good pitch and a good story, you also need good book formatting. Book formatting helps create a good impression on agents, publishers, editors, and readers. Without a good format or layout for your book, […]
Did you know that 60% of marketers commit 11-50% of their marketing budget to video content? This is a clear indication that brands and marketers are getting serious when it comes to investing in video content marketing. Video content has been thriving these past few years, and it would be unwise for businesses to neglect […]
If your business is having trouble growing its customer base and rising above the competition, despite having quality products or services, the problem might lie elsewhere. Now is the time to ask yourself if something is lacking with your branding. A business’s branding is a lot more crucial than you think. Your business might be […]
PPC, or pay-per-click advertising, remains a fundamental part of digital marketing. PPC ads are a great way to reach audiences online and quickly showcase your products and services. However, PPC trends are always evolving, and new ones are always emerging. To make sure you’re maximizing your ad campaigns and forming an effective PPC strategy, you […]
Are copywriters crucial for small businesses? It’s no surprise that small businesses usually have trouble getting traction and growing as a brand. Apart from quality products or services and a dedicated customer base, small businesses will need a solid marketing team to grow. Most of all, they need a copywriter on their roster to help […]
Did you know that there are about 750 billion images on the Internet? And that when it comes to social media, several billion are uploaded each day? According to Photutorial, 6.9 billion images are shared on WhatsApp per day, and 1.3 billion images are shared on Instagram. These are not small numbers. While that’s an […]
The future of email marketing in 2024 is fascinating. With AI and automation cropping up left and right, businesses and organizations dealing with a post-pandemic world, and consumer preferences evolving every other day, this year is shaping up to be an interesting development in the field of email marketing. For businesses, entrepreneurs, and brands to […]
Most social media marketing professionals and entrepreneurs know that managing social media accounts can be taxing. It involves plotting content, creating content, scheduling posts on social media platforms, engaging with the audience, and so much more. However, social media calendars can level the playing field for everyone. If you’re a busy business owner, a part […]